The Spanish group CMedia finalised a major acquisition deal this week that sees it taking over the giant free gaming site MediaGambling, and access to that enterprise's more than 500 000 Spanish speaking players across Spain, France, Italy, Germany and Latin America.
 
MediaGambling was founded in Uruguay in 2002 by Maximiliano De Muro and Enrique Dubois, well-known Spanish internet entrepreneurs who also built and sold off major businesses such as Bingos.com (sold in 2008 to NetPlay TV), Wamba.com (sold in 2009 to Mio.tv) and SX Networks (sold in 2008 to a Spanish internet group). The company has over 600 representative brands such as PokerGratis.es, bingogratis.es, comojugarpoker.com, juegosdecasinogratis.com, juegomundo.com and o jeuxdepokergratuit.com, reports information portal Jamma.
 
Barcelona-based CMedia will add MediaGambling to its extensive and popular portfolio of online gambling websites such as aprenderpoker.net, forodepoker.es and comoapostar.com.
 
Christian Khoury, founder and CEO of CMedia 2007 SL, said that the acquisition “…is the response to the company’s objective of becoming a leader in the Spanish gambling world. For this purpose, MediaGambling´s faithful and solid traffic volume will join with CMedia offering us new markets in Spain, France, Italy, Germany and Latin America”.
 
Maximiliano De Muro, co-founder of MediaGambling commented: ”I am very proud that such an innovating company as CMedia, with so much potential, has chosen MediaGambling. [This] acquisition can only evidence the project’s great success. With the incorporation of MediaGambling, CMedia multiplies its network scope, achieving traffic volumes that approach a million unique users per month. Thus, it positions itself as leader in the Spanish gambling sector, and gains ground in other tongues."