Arsenal FC in deal with a UK-based Chinese lottery supplier

Thursday september 10,2015 :  U.K. FOOTBALL CLUB TO BOOST CHINESE LOTTERY SALES
 
An unusual business partnership across international borders.
 
The passion of Asian fans for high-profile English Premier League football has led to an unusual business partnership which this week saw Arsenal FC ink a three-year agreement with DJI Holdings, a UK-based Chinese lottery supplier.
 
The deal designates Arsenal as an official lottery partner of DJI in China, enabling DJI to offer its Asian clients high quality club content on a regular bases, along with competitions and prizes.
 
Financial details on the deal were not disclosed.