Tuesday, October 25, 2011 : Will Hill is the title sponsor for 2011 event
 
Turning aside from its struggles with Israeli employees at WHO for a while this week, William Hill plc has announced its title sponsorship of the 2011 Grand Slam of Darts, which will be held at the Wolverhampton Civic Hall from November 12-20.
 
The company will support the Sky Sports-televised nine-day extravaganza, which will feature 32 players – including three-time winner Phil Taylor, reigning champion Scott Waites and World Champion Adrian Lewis – who initially compete in eight four-man groups before the top two in each proceed to the knockout last 16.
 
The tournament will culminate on Sunday November 20, with the semi-finals and final played across two sessions as players battle for the GBP100,000 first prize.
 
"We'd like to welcome William Hill as the new title sponsors of the 2011 Grand Slam of Darts and look forward to working with such a well-known and respected brand," said PDC chairman Barry Hearn.
 
"This tournament brings together the greatest players in darts, who have qualified by virtue of their achievements in major tournaments over a two-year period, and in William Hill we have a sponsor whose stature reflects that."
 
The field for the Grand Slam of Darts will see stars such as Taylor, Waites and Lewis joined by Premier League Darts champion Gary Anderson, UK Open winner James Wade and former World Champions Raymond van Barneveld, John Part, Mark Webster, Steve Beaton and Ted Hankey.