03/07/2012 : JETBET SOFTWARE GAINING GROUND
An accountant with a low budget but plenty of determination is starting to make an impact on the sports betting industry
The York betting software start-up Stakesoft, operating from budget premises at the university in that historic city, is reportedly making remarkable headway in the online sports betting sector with its Jetbet poduct, initially developed to speed up betting for users of the world's largest betting exchange, Betfair.
Former accountant Mert Ozbek, who set up the company, says it has experienced an "explosion of interest" since Jetbet was launched as a free app with an option to upgrade to a premium version just two months back.
More importantly, the interest has translated into black ink on the balance sheet, and a licensing deal with a major Australian company.
The speed of modern communication has generated sufficient interest for Ozbek to make available 16 different language versions of the software, including Portuguese, Spanish, Chinese, Bulgarian, Greek, Russian and Turkish.
In some cases, the interest has led to spin-off projects to develop client ideas, including one from a confidential major client of Betfair, Ozbek claims.
Ozbek's interest in internet gambling is not confined to Jetbet – the company has just launched Tipstersuite, software designed for professional tipsters which allows selections to be automatically uploaded to the internet and then downloaded to clients’ computers.
Then there's Steamerbot, automated software which tracks the biggest movements of odds prices before a race and automatically places bets where it finds the greatest movements.
Ozbek has other projects in the works, such as tracking betting movements during tennis matches.