03/20/2012 : MOBILE GAMES
The popularity and meteoric rise of mobile gaming continued in the period under review with the release of a multitude of mobile offerings, new mobile gambling platforms from online gambling service providers and an increase in mobile games adapted from the terrestrial environment bearing testimony to the rapid uptake of the mobile channel and increasing convergence between online gambling, social networking and mobile opportunities.
All Slots Casino launched its new mobile casino application for Android devices. Twenty-two games are available on this Adobe AIR-run application that features high-definition graphics and full sound effects.
Due for launch in the next quarter, Amaya Gaming’s new mobile product for smartphones and tablets will include slot games Streak Breaker, Bars & Bells, Dragon 8 and Lost Temple as well as blackjack and a selection of lottery games. Amaya, in conjunction with Ho Gaming, launched its first tablet version of Live Dealer blackjack, roulette and baccarat.
Aristocrat Online’s play-for-fun portfolio surpassed its 100 000th download that features a number of its most popular land-based titles adapted to the mobile platform. Mobile games on offer include Dragon Emperor, Fire Light, 5 Dragons, Geisha, Imperial House, Miss Kitty, Sun and Moon and Wicked Winnings II. The mobile channel, along with Aristocrat’s online platform nLive, form part of the company’s larger strategy. The company’s newest release – its thirteenth on the iOS platform – provides a mobile version of a land gambling favourite in the form of the 5-reel “Tiki Torch” slot.
Bally Technologies introduced four titles to its library of play-for-fun mobile applications, all based on full-size casino versions, and developed for the iOS platform. “Cash Wizard”, “Golden Pharaoh”, “Fireball” and “Betty Boop’s Love Meter” are Game Centre-enabled bringing in a social aspect to the players experience.
Mobile casino games were launched on online betting exchange Betfair’s mobile channel for the first time. The initial offering includes Roulette, Blackjack, Video Poker and Gold Rally, available in 15 language options on Betfair’s Touch platform.
CTXM expanded its mobile casino game portfolio with the addition of card, slot, table and video poker offerings compatible across the iOS, Android and Blackberry platforms.
GreenTube, a Novomatic subsidiary, released an Android version of its popular “Ski Jump Giants”, strategically timed over the first Youth Olympic Winter Games. The game, first launched in web and browser format in 2011, has a strong following and is expected to perform well through the mobile channel.
Microgaming’s redesigned swipe and tap interface features in the company’s new Android releases "Avalon", "Agent Jane Blonde", "Ladies Night", "Break da Bank Again", "Spring Break" and video pokers "Aces and Faces" and "Deuces Wild".
Net Entertainment marked its first venture into the mobile sector with the launch of its mobile offering NetEnt Touch comprising initially of popular titles “Gonzo’s Quest”, “Jack Hammer” and “Blackjack” for devices compatible with the iOS platform.
Supercasino.com now carries live roulette for iPad from Netplay. Netplay intends launching further games for iPhone and tablet devices in the coming months.
NYX Gaming, the newly merged gaming companies NYX Interactive and Australian games developer NextGen Gaming, kept abreast with the mobile trend with the launch of its new mobile gaming system NYX Move. The company released its popular “Dr. Love” slot and just recently “The Snake Charmer” to the Apple Store, the first two games in a full mobile range still to come.
Made popular by Full Tilt’s Rush Poker product, Pokertube released its version of fast poker titled Pokertube Speed Poker for Android and iOS operating systems.
And ending off the mobile review, the developer of the popular “13 Card Chinese Poker” app, Snappsoft, released “Pokertini” a new video poker application featuring interesting strategic twists . The game is available in iOS format.