Tuesday November 26 ,2013 : MR GREEN LAUNCH SOCIAL CASINO ON FACEBOOK
Founded and funded new company targeted on social networks
Social Thrills AB, whose parent company Social Holdings Ltd is 41.85 percent owned by Mr Green & Co, is due to launch its first social casino on Facebook.
Mr Green has invested SEK 19.1 million in Social Holdings and co-founder Henrik Bergquist and Frederik Sidfalk were instrumental in the development of Social Thrills AB and the Spin Tower Casino concept.
Spin Tower Casino offers "a new generation of one-arm bandits", in-game purchases and pay-outs in virtual currency which may only be used for continued gaming.
“Social casino gaming is expanding in leaps and bounds. In our assessment, Spin Tower Casino has the potential to attract a significant share of social casino gamers, both those playing existing products and entirely new gamers,” commented Mikael Pawlo, chief executive officer of Mr Green & Co.
“Spin Tower Casino is part of Mr Green & Co’s strategy of investing in more products and brands in online gaming, which is our core competence. We are continuously looking for and evaluating projects and products in this area.”