Tuesday July 17 2012 : NEW ZEALAND LOTTERIES GO MOBILE
 
Smartphone buying is the way to go, say officials
 
The New Zealand Lotteries website has undergone a design overhaul which includes the introduction of mobile facilities.
 
Chief executive Wayne Pickup said the new site was much easier for users to navigate, so it would be easier for customers to play Lotto and find results.
 
"Mobile devices are becoming New Zealanders' preferred way of getting online, with smartphone penetration rates now estimated at more than 40 percent of the New Zealand population," Pickup said.
 
"We need to reflect customer shopping trends, so we’ve designed MyLotto Mobile especially for smartphone access."
 
Customers can "easily buy tickets, check results and access their stored ‘favourite numbers’", NZ Lotteries said in a statement.
 
Online sales of Lotto tickets currently make up five percent of all sales and there are currently 200,000 registered mylotto.co.nz users, the company said.
 
The mobile site should automatically load when users visit mylotto.co.nz from their smartphones