Monday July 2, 2012 : NEW BINGO PRODUCT FROM NYX INTERACTIVE
Launches with Swedish online gambling operator
Close on the heels of its NYX Open Gaming System launch, NYX Interactive introduced a new bingo product titled NYX Generation this week.
The new product will be integrated on Swedish gambling operator Miljonlotteriet newly-launched website miljonlotteriet.se.
The operator is one of the country's largest and oldest gambling operators, who boast 250 000 unique customers that either subscribe or gamble online, playing scratch-lottery tickets and/or bingo.
“The Miljonlotteriet is a strategically important partner for us and we are extremely pleased to launch our latest Bingo product with them," said David Flynn, chief executive officer of NYX Interactive. “The flexibility of our Bingo product, incorporating our NYXicam system allows our partners to really differentiate their offering and this is exactly what Miljonlotteriet have done.”
Ludwig Alholt, chief executive officer of Miljonlotteriet added, “Miljonlotteriet has positioned itself to invest in the future. We are a company experiencing strong growth and we will continue to be opportunistic to strengthen our position in the market. With a new site launch and new products from NYX we believe we are now ready to realise our new strategic initiatives.”