Thursday January 17, 2013 : WHITE LABEL SPORTS BOOK PROVIDER IMPROVES OFFERING
 
OddsMatrix sports book features 40 new betting markets for football including bets for goal scorers, cards, corner and time of goal.
 
The white label sports book provider EveryMatrix has announced major improvements to its OddsMatrix sports book product that include 40 new betting markets for football alone covering bets for goal scorers, cards, corner and time of goal.
 
The sports book solution now has betting on over 4,000 live events on offer to operators for their punters every month, and in 2012 reported that its betting turnover had grown by 500 percent.
 
Further markets are to be added soon, the company revealed in a press statement. There are plans for new single wallet integration and a betting shop solution due for launch before the end of Q1-2013.
 
The improvements coincide with the availability of the OddsMatrix front-end tailored for the Asian and American markets. Jointly this allows OddsMatrix to better localise the solutions provided both in terms of user experience and bets on offer.