Gibraltar-based online poker operator Party Poker.com has introduced a simple, straightforward reward program and launched Palladium Lounge.com, a virtual VIP stop for its top players. In addition, the latest software upgrade on the site has introduced resizable Pot Limit Omaha tables and selected stakes heads-up no-limit cash game tables will be available from next week.
 
The new reward program is simple – earn points, said a company spokesman. No more weekly goals, no more vesting of points – the number of points a player earns is all that matters. And players can redeem these points in the online shop for an array of prizes including cash, satellite entries and land-based tournament packages. The new program allows the player to redeem points for cash at much lower levels than was previously the case, and has also introduced a facility through which players can buy bonuses with points.
 
Key elements to new reward program: PartyPoker
 
* Players earn PartyPoints for all real money play
* PartyPoints are the only type of point under the new scheme
* Points will be issued and credited to player accounts immediately
* Balances will be updated whenever players leave a game
* PartyPoints can be spent in a PartyPoints Store, where prices have been cut to give better value.
* There are no restrictions, penalties, multipliers, or loyalty levels
 
Players who collect more than 5 000 reward points in a month immediately become a member of the exclusive virtual club, Palladium Lounge.com, where "exceptional service with the personal touch" is promised by the company. The lounge features a new 30 percent in rewards and bonuses for play, and leader boards, rake races and no-deposit reloads together with exclusive Lounge events and VIP service 24/7.
 
A new level of membership is available through Palladium Lounge Elite for players who earn over 300 000 points a year and maintain a minimum of 75 000 a quarter. Players in this category have additional rewards, events and opportunities to play in live televised events.