1/8/10 – Reports from the UK indicate that the extreme weather conditions being experienced this winter have had one positive industry effect – more people are staying home and entertaining themselves with online gambling.
 
With freezing temperatures and deep snow in many parts of the British Isles causing cancelled sports event and keeping folks at home, online gambling companies are reporting noticeable increases in business. Betfair Poker is among the firms who have scored in the trend, reporting a 20 percent increase in UK player activity since the bad weather set in with a vengeance.
 
The online division of William Hill plc has also described its player traffic over the bad weather period as "surging".
 
Whether good or bad, nothing lasts forever, and UK meteorologists are predicting that the extreme weather conditions should improve in the near future.