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XBingo Site Doing Well
Thursday, November 10, 2011 : MANDALAY HAVE A NEW STAR IN XBINGO
Launched only in June this year, and powered by proprietary software, online bingo site overtakes more established sister operation
The founders of the Mandalay Gaming internet bingo group, Richard Skelhorn and Alex Holt, are reportedly more than pleased at the performance of their XBingo site, a new venture which launched only in June 2011, powered by proprietary bingo software.
The duo have revealed that in just five months XBingo.com has managed to overtake its Dragonfish-powered and much longer established and top earner sister operation, Costa Bingo, which is believed to hold 8 percent of the UK market.
Skelhorn says that the new software platform has been specifically designed to cater for international action, and plans are in place for a major promotional program in 2012 extolling its virtues.
“Key to the speed of achievement of the brand has been the integration of social media," Skelhorn said this week "We have always believed in the power of social media and have harnessed a total Facebook marketing strategy for recruitment and awareness, as well as an innovative beta test phase with players recruited via a highly targeted Facebook campaign.
“We set out with high ambitions for Xbingo.com. It is our first brand on our own software platform and we are confident we have a very strong product that will make an impact in new markets going forward," he said, revealing that XBingo's active player base has now overtaken that of sister Costa Bingo.
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Gambling News :
Amaya FY2016 Trading Update -
The Montreal-based Amaya online gambling group has issued a trading update covering FY 2016 and improving its forecast revenue and earnings numbers.
LeoVegas To Sponsor Leicester Tigers -
The agreement includes official partner accreditation, media space at Welford Road stadium and matchday tickets and VIP hospitality as well as two pitchside perimeter boards from the 2017/18 season and one for duration of the 2016/17 season.
Optima Information Services iShop -
Industry visitors to the recent TVC Bookmakers Trade Fair in Solihull, UK were much taken by Spanish betting technology firm Optima Information Services' iShop product, and the company went on to win the SBC Best Retail Betting Product award with it last month.
CAGAYAN CHIEF MOVES TO REASSURE LICENSEES -
Apparently $4 million is going into improvements of the Authority’s data centre in the Freeport at Cagayan, whilst another $3 million has been earmarked for an upgrade to data infrastructure located outside the Freeport.
New Massachusetts Online Gambling Bill -
It seems that every two years (give or take a few months) Massachusetts state Senator Bruce Tarr flights an online gambling legalization bill in the state Senate.
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