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ASA SANCTIONS GAMBLING ADS
Wednesday January 28,2015 : ASA SANCTIONS GAMBLING ADS
Take That’s EuroMillion website and Geo24’s GeoLotto ads challenged.
The UK Advertising Standards Authority (ASA) has sanctioned Take That Ltd for three issues surrounding the promotion of the EuroMillions and UK National Lotteries games as well as Geo24 for advertising surrounding its GeoLotto game.
The ASA received one complaint from WagerPod Ltd regarding three Take That Ltd-owned websites promoting the EuroMillions and UK National Lotteries.
WagerPod challenged the hyperlinks at the bottom of three different pages saying they gave the impression that the user would be redirected to the official site but in fact weren’t in two of the websites. The third hyperlink implied that it was the official UK National Lottery website.
The ASA upheld all three instances deeming the links as misleading. It ordered Take That Ltd to refrain from publishing the adverts again in their current format.
An advert for Geo24 UK Ltd’s GeoLotto game was also challenged this week, again by one complainant who believed that although the product was a gambling game it misleadingly implied it was a lottery.
The ASA agreed and upheld the challenge saying “Because we considered the ad implied participants would be playing a lottery, not participating in a gambling game, we concluded it was misleading”.
Danske Spil Bingo Moves to Microgaming -
The national lottery of Denmark, Danske Spil, is live on the Microgaming Bingo Network. Danske Spil, the Danish national lottery, is live on the Microgaming Bingo Network following a change to its licence conditions.
Quickfire live on Strendus -
Quickfire powered by Microgaming is extending its reach in the LatAm region with the signing of Strendus. Strendus is the online division of Logrand Entertainment Group. The group comprises several companies that operate gaming and entertainment establishments in Mexico, running 14 land-based casinos in total.
Quickfire content live on BetatHome -
Online gaming and sports betting company bet-at-home was founded in 1999. Today the company has 4.8 million registered customers around the world, offering sports betting, casino, live casino, Vegas games, poker and virtual sports.
Microgaming has donated £30,000 between four charities -
Gift of Giving provides Microgamingís customers the opportunity to vote for one of several charities in their region. In lieu of Christmas gifts, £30,000 is split equally between four global regions: Isle of Man, UK and Europe, Africa, and Rest of the World.
Entertainment Betting Odds: 90th Academy Awards -
The Shape of Water leads Sundayís 90th Academy Awards (8 PM ET, ABC) with 13 Oscar nominations, but when it comes to Best Picture, this highly-acclaimed film is a +140 second-favorite behind Three Billboards Outside Ebbing, Missouri at Ė115.
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