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Wednesday January 28,2015 : ASA SANCTIONS GAMBLING ADS

Take That’s EuroMillion website and Geo24’s GeoLotto ads challenged.

The UK Advertising Standards Authority (ASA) has sanctioned Take That Ltd for three issues surrounding the promotion of the EuroMillions and UK National Lotteries games as well as Geo24 for advertising surrounding its GeoLotto game.

The ASA received one complaint from WagerPod Ltd regarding three Take That Ltd-owned websites promoting the EuroMillions and UK National Lotteries. 

WagerPod challenged the hyperlinks at the bottom of three different pages saying they gave the impression that the user would be redirected to the official site but in fact weren’t in two of the websites.  The  third hyperlink implied that it was the official UK National Lottery website.

The ASA upheld all three instances deeming the links as misleading.  It ordered Take That Ltd to refrain from publishing the adverts again in their current format.

An advert for Geo24 UK Ltd’s GeoLotto game was also challenged this week, again by one complainant who believed that although the product was a gambling game it misleadingly implied it was a lottery.

The ASA agreed and upheld the challenge saying “Because we considered the ad implied participants would be playing a lottery, not participating in a gambling game, we concluded it was misleading”.

The ad may not appear again in its current form.

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Gambling News :

UKs Advertising Standards Authority vs Ladbrokes - A Ladbrokes Casino email promo has fallen foul of the UKs Advertising Standards Authority who deemed significant terms and conditions concerning bonusing to be unclear or misleading.

Mybet Earnings Struggle - The statement this week reveals that Mybet continued to be hampered by negative trends from historic quarters, making its original performance estimate "unrealistic".

Tom Horn Awarded Malta Gaming License - Online gambling software provider Tom Horn Gaming has been awarded a Malta Gaming Authority license that permits the company to host and manage Malta-based gaming operators.

Calvin Ayre invests in new Antigua Business Center - Ayre joined with government officials this week in a ground-breaking ceremony for a five-story centre on Antigua which will be home for the venture. The "green" building will be solar powered and provide employee-friendly services like catering, a gym and child care.

Attack of the Zombies Slot - Online gambling games developer Genesis Gaming has unveiled its latest game, with a theme based on a horror story of the undead, exploiting the current trend....and just in time for Halloween.

Why is FullFlush Poker Still Down - Its now almost a month since Full Flush Poker went offline "for a platform upgrade" and stopped communicating with its reportedly many unpaid and unhappy players. All trace of the operator - and means to communicate with it - have vanished.

Time Running Our For Pennsylvanian online gambling - Hopes that this week would see the Pennsylvanian Senate voting on an online gambling and DFS legalization bill already passed by the House four months ago dwindled Wednesday when no progress was made and the legislatures season officially closed.

Yggdrasil Gaming Expanding - The Swedish online gambling games developer Yggdrasil Gaming is to establish a new parent company and expand its Stockholm office as it bolsters its presence in Sweden with a raft of new hires.

FanDuel and DraftKings Settle With NY Attorney General - Speculation earlier this week that daily fantasy sports market leaders FanDuel and DraftKings were about to agree a settlement on consumer fraud suits prepared by the New York AG was confirmed Tuesday when a $12 million settlement was announced.

Stan james Now Live With EPOS - The company switched to the Optima server less system across its entire estate in July after previously using Optima EPOS technology. The switch was completed early this (October) month and has already delivered noteworthy savings for the company.

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