Sunday  November 13, 2011 : Three-year exclusive free-to-play sports and poker partner has entered into a three-year exclusive free-to-play sports gaming and poker partnership deal with the Canadian Football League (CFL).
Under the terms of the deal, will receive category exclusivity, digital advertising, in-stadium promotion, field logo and stadium signage placement for all CFL play-offs games and Grey Cup.
"Fantasy leagues are a huge part of how fans interact with their favourite sports teams and leagues," said Adrian Sciarra, Senior Director of Partnerships for the CFL.  "So signing with – a recognized leader in fantasy gaming – is good news for our league and for our fans."