New sports betting service to be provided to French licence holders

6/9/10 – The major European online gambling group Unibet and newly French licensed operator France Pari have moved into the recently liberalised French internet gambling space in a business-to-business partnership.
The agreement requires Unibet to provide online sports betting to French punters through France Pari, which in return will provide Unibet’s French customers with pools-based sports betting products.
Petter Nylander, chief executive of Unibet said: “We are very happy to announce that, although we have not yet been granted a French licence, we can still provide our customers with a sport betting product ahead of the upcoming World Cup in football.”
Unibet recently inked an agreement with Ongame for poker and has negotiated a letter of intent to combine its horse racing liquidity with French horse betting website Zeturf.

In a statement issued this week, Unibet advises that its internet poker and pari-mutuel horse racing betting should be live on the French-dedicated website by the end of the third quarter 2010, subject to the acquisition of the appropriate French licenses.