Friday February 8,2013 : WORLD MATCH TO DISTRIBUTE GAMES IN NIGERIA
African market waiting to be tapped
Maltese-based software provider World Match Ltd has entered into a game distribution deal with Chess Plus International Ltd-owned and Africa-focused Surebet257.com.
“The Nigerian market has been very attractive to us for quite a long time. Being one of the most populous and fastest-developing economy in Africa and occupying a strategic position in the West African sub-region, Nigeria indeed provides an opportunity to realize yet another shared vision of a positive linkage of our technology and services with sound local capacity, knowledge and expertise”, said president of World Match, Alessandro Fried.
Sheriff Olaniyan, chief executive officer of Chess Plus believes sports betting will drive interest in online casino as the burgeoning market comes online and becomes more familiar with the internet.
Surebet247, traditionally a retail betting firm, is the only company with an online casino platform in the Nigerian market at present, according to Olaniyan.