Comprises a team of B2C experts focused on driving and growing business.

Isle-of-Man online gambling software and content provider Microgaming has launched its latest solution targeted at launching offline businesses online and improving the results of existing online casinos through strategic planning and actions built on data analysis.

Pegasus Gaming Solutions, headed up by Lydia Barbara, former head of network games at Microgaming, will work hands-on with operators on a project-by-project basis.

“With more and more land-based operators looking to expand online, we recognised that there was a real need in the market for a specialised agency to aid the transition,” Barbara commented.

“Online expansion isn’t a straight-forward task; it requires a particular skill set, one that doesn’t always exist in-house. So that’s why we created Pegasus. We’ve put together a team of data-driven B2C gaming experts that can work with any operator to grow their business.”