Monday September 2,2013 : WILL HILL SPORTSBOOK FOR NEW LAS VEGAS CASINO
 
Set for launch in 2014
 
William Hill's American subsidiary William Hill Sportsbook and Racebook will put its newly upgraded William Hill Mobile Sports wagering app to good use  in a new partnership with SLS Las Vegas Hotel and Casino (SLS).
 
SLS is the first new casino development on the Las Vegas strip in over three years and is set to open its doors next year.
 
William Hill's sports book experience at the SLS will provide patrons with access to wagering options that include its mobile platform, an HD video wall for viewing sporting events and betting odds and a fully automated InPlay wagering offering.
 
Rob Oseland, President of SLS Las Vegas Hotel & Casino, said: “sbe and the SLS brand are rooted in a commitment to innovation throughout every layer of our business and William Hill shares that commitment as well. Together we’ll create a sports wagering experience that’s best in class for the market and takes the traditional sports book model to a whole new level.”
 
“We are delighted to be partnering with sbe as they create a new Strip experience with SLS Las Vegas,” said Joe Asher, CEO of William Hill US. “As we move toward opening next year, we look forward to working with them to create a world class sports book environment.”