Friday June 1, 2012 : BETRADER SIGNS VEIKKAUS AND NORSK TIPPING
Live Odds Service will augment current and launch new offerings
Sports and betting data supplier Betradar will deploy its Live Odds Service for Veikkaus Oy and Norsk Tipping AS in a deal inked this week.
Norwegian national lottery Norsk Tipping will launch a new live betting product dubbed Liveoddsen for EURO 2012 with the support of Betradar's Live Odds Service, while the latest addition to Finnish Veikkaus Oy will compliment the national betting agency's current offering.
Carsten Koerl, group chief executive officer, Sportradar, said: “We are very pleased to welcome Veikkaus and Norsk Tipping as new partners of Betradar’s Live Odds Service. We are convinced that together we can shape future developments and play an active part in the creation of an even more exciting live betting offering for the Scandinavian market.”
Betradar recently signed similar deals with state lotteries Tipp3 Austria and Saska.