Friday September 7. 2012 : FACE UP GAMING TO CLOSE BETA TESTING (Update)
 
Seeking exposure to a larger audience
 
New York-based social gaming company Face Up Entertainment Group has announced it is in Alpha testing of its Facebook integrated gaming software and are planning on closing Beta testing within 45 days.
 
Face Up's proprietary non-wagering gaming platform comprises cross language functionality and games from across multiple International regions.  Its poker product underwent a soft launch in April 2012 and promises players the ability to see one another and speak live during game play.
 
"Our product will not require any download nor additional registration beyond Facebook sign in. We believe these and many other features will make our offering attractive to Facebook users," said Felix Elinson, the company's chief executive officer.
 
The firm launched a branding and advertising campaign last week which included print, search engine optimization (SEO) and social media outreach, designed to introduce the Company’s first offering, its non-wagering subscription based poker, to poker industry publications.