Gtechg2 To Introduce new Anti Fraud Measures

3/22/10 – Iovation, provider of device reputation services for preventing online fraud and abuse, has partnered with online gambling software provider GTech G2, through the latter's Finsoft subsidiary, to offer device reputation technology as part of its real-time transaction and risk management platform for online gaming and betting customers.
MarginMaker, Finsoft’s sports betting platform solution for online bookmakers, will integrate Iovation Reputation Manager to offer highly sophisticated risk management services. Using device reputation technology, MarginMaker customers can easily expose cyber criminals by recognising and re-recognising the computers they use.
Iovation maintains what it claims is the world’s largest database of device-based fraud histories, enabling customers to benefit from the collective fraud experiences of companies around the globe.
“The service provided by Iovation has proven itself to be extremely successful for so many companies in the online betting industry—it absolutely makes sense for us to include it in our fraud management process,” said Predrag Popovic, Chief Technology Officer of GTech G2 and CEO of Finsoft.